Rewards (reinforcement) are responsible for increasing the rate of responding or making responses more likely to occur.
On the contrary, Punishment decreases the future likelihood of responding to a stimulus. There are two kinds of punishment:
Reward immediately follows the target behavior.
Reward fits the target behavior and is meaningful to the learner. Only consequences that the learner himself or herself perceives to be reinforcing will motivate that learner
Punishment is not an effective means of altering behavior because it does not teach students correct behaviors but rather informs them of what not to do.
Punishment is used infrequently but may be needed when behavior becomes so disruptive that it cannot be ignored (e.g., fighting).
It is far better to use intrinsic (natural) rather than extrinsic (artificial) rewards and punishment. Natural reinforcers are ordinary results of a behavior and occur naturally in the environment and logically relate to the task of performing to obtain it, such as: receiving a good grade after studying, and having more friends as a result of good social skills
It is more effective when
Is Punishment or Reward More Effective?